Fara Cycling is a fast growing cycling brand based in Oslo, Norway. 

"Our main hub of activity is our Experience Center in Oslo, but we also have an R&D and production facility in Taichung, Taiwan. We started our journey in 2015 with the singular aim: to change the way people buy bikes. We challenge a stagnant industry and make our own path by building high quality, nordic-design inspired bikes, available to our customers around the world through our innovative e-commerce platform." 

FARA created a global cycling brand that reaches its engaged community through amazing customer experiences and inspires their customers to embark on their own adventures.  

FARA wanted to reword their homepage. The idea to create a path from road, to off-road, passing on gravel was quickly embraced by the team.